Case Studies
Boosting Bookings: Strategic Link-Building and Content Creation
Challenge
The client was facing a decline in organic traffic and a drop in online bookings due to increased competition.
Solution
We implemented a comprehensive link-building strategy, which involved creating high-quality backlinks from authoritative websites in the travel industry. We also implemented a content marketing strategy, which involved creating high-quality, informative, and engaging content that would attract travel enthusiasts, around the world.
Outcome
The client experienced a significant increase in organic traffic, improved search engine rankings, and a notable increase in online bookings. We also incorporated a hassle-free meeting platform using Calendly, so that travellers can interact with the customer support to clear queries before they start their travel.
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Client : A travel agency specialized in custom tour packages - Industry type : B2C
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Goal : Increase online bookings and organic traffic